Karim Rashid was born in Egypt, raised in England, educated in Canada, and worked in Italy for a few years before opening his own studio in New York in 1993. Rashid has over 3000 designs in production, has won over 300 awards and is working in over 40 countries. Karim Rashid himself describes his work as a marriage of organic and geometric design, of technology and material, with soft, friendly organic forms that communicate tactility and express a strong visual comfort and pleasure. His designs include luxury goods for Christofle, Veuve Clicquot, and Alessi, lighting for Artemide and Fabbian, high tech products for Asus and Samsung, surface design for Marburg and Abet Laminati, brand identity for Citibank and Sony Ericsson and packaging for Method, Paris Baguette, Kenzo and Hugo Boss. Rashid has won the Red Dot award, Chicago Athenaeum Good Design award, I.D. Magazine Annual Design Review and IDSA Industrial Design Excellence award.